Born is the premium ambient intelligence membership that helps your parent stay safely independent at home for longer. It sees what you can’t be there to see, and tells you what matters.

What Born sees

The whole home, gently understood.

MOBILITY

How they move

Walking speed, sit-to-stand, time on feet, room-to-room patterns. Born notices the small shifts — slower steps, longer time in bed, hesitation at the stairs — and shows you the trend before the doctor would.

COMPANY

Visits and connection

How often the doorbell rings. How long the conversations are. How many quiet days in a row. Born picks up on loneliness the way a thoughtful neighbor would, and tells you when to call.

A warmly lit living room at evening. An older woman reads in an armchair under a floor lamp.

ALWAYS ON

Falls and long-lie detection

Falls account for 113 older-adult deaths a day in the U.S. The fall is half the problem — the time on the floor is the other half. Born sees the fall, escalates immediately, and reaches a human in seconds.

An older woman sitting quietly in soft daylight, her hand resting on a familiar surface.

EARLY SIGNALS

Cognitive change

Repeated trips to the same cabinet. Wandering at night. Forgotten routines. Born watches the soft edges of cognition with the patience of a clinician, and surfaces the patterns before a crisis names them for you.

Sleep & routine

When they sleep, how often they’re up at night, whether the morning still starts at the same hour.

Medication reliability

Whether the morning pills got taken. Whether the evening dose was missed. Quietly, without nagging.

Eating signals

Kitchen visits, time at the table, whether meals still happen. Appetite is one of the earliest signals.

Care recommendations

When something shifts, a Born care coordinator tells you what it means and what to do next.

Your father had a small fall last month, and got back up alone.
Or your mother lives 800 miles away and lives by herself.
Or you visited last Sunday and something was different, and you haven’t slept right since.

Three quarters of adults over 50 want to stay in the home they love. The home wasn’t built for that. 24/7 human care costs more than $300,000 a year. So families improvise — phone check-ins, cameras with no intelligence, a brittle pill organizer, a hope that nothing happens between visits.

· You shouldn’t have to choose between independence and safety.

Most monitoring products were built for facilities, or they were built to scare. Born is different. We are a consumer-first, privacy-first ambient intelligence membership designed for the home you grew up in.

Discreet sensors in the rooms that matter. AI that learns what ordinary looks like for your parent specifically. A care team that helps you act earlier. You stop watching the phone. You go back to being their child.

  1. 01.

    Guardian. The system that’s always awake.

    Falls, long lies, wandering at night, missed routines, sudden inactivity. Born sees the moments that matter and escalates to a human — quietly, before they become hospital visits.

  2. 02.

    Coach. The version of your parent that changes slowly.

    Mobility trends, sleep, medication reliability, eating signals, loneliness, visit frequency. Born learns the rhythm of the home and shows you the soft edges — weaker sit-to-stand, slower walking, more bathroom trips at night — before they become the loud ones.

  3. 03.

    A care team beside the intelligence, not behind it.

    When something shifts, you don’t parse a dashboard alone. A Born care coordinator helps you understand what changed, coordinates with doctors, and helps decide what to do next. You stop guessing.

How it works

From a worried call to a quiet home.

Three moments: the first call, the install that fades into the walls, the months and years that follow.

1.The first call

You tell us what’s happening. We listen — about the home, the people in it, the small changes that have started showing up. By the end of the call, we know which rooms to cover, which signals matter most, and how to set up Born so it disappears into the home.

2.Quiet install

A technician sets up Born in a single visit. Sensors go in the rooms that matter — usually living room, kitchen, hallway, bedroom. No wearables. No buttons. Nothing your parent has to remember. The system goes still and starts learning the home.

3.Every day after

Born learns what ordinary looks like for your parent specifically. You get a calm daily summary — “all normal,” or the one thing that wasn’t. A Born care coordinator is on the other end when something matters. You go from worried to informed.

Family stories

Families who let Born
into the home they love.

Real outcomes. Real intelligence. Real people you can read about.

“Mom is still in the house she raised us in. I’m still 1,200 miles away. The difference is I now know how she slept last night, that she made coffee this morning, and that the day is on its usual rails. I don’t check the phone anymore. Born does.”

— Daughter of a Born member, Atlanta · mother in Ohio

When you’re ready, Born is here.

A human answers the phone seven days a week.